Our goal with Southwest Blinds was to maximize the impact of their co-op budget by targeting a highly specific and motivated audience. After careful analysis, we pinpointed “new movers” as the demographic most likely to purchase window coverings. However, with the market flooded with new homeowner marketing efforts, our challenge was to find a way to stand out amidst the noise.
To tackle this saturated market, we devised a comprehensive, highly targeted marketing campaign for Southwest Blinds. Consistency and frequency were key for success, with a strong offer and clear messaging that carried across its many touchpoints.
Our multi-pronged approach featured a mix of digital advertising, custom landing pages, direct mail pieces, and email marketing. The result? A staggering 2,800% return on investment (ROI) through match back reports, demonstrating the effectiveness of our targeted strategy in reaching and converting the desired audience.
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Years of Combined Experience
Our team’s footprint and work experience stretch across the United States touching 38 states
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We apply brilliant and proven marketing strategies to help you achieve measurable results for your business.
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of Creative Pieces a Year
We believe in strong branding, impactful call to actions, and storytelling when it comes to design.