Finding Your Brand Voice and Identity

Every brand needs a voice. Every brand needs a unique voice. According to Domo.com, the average time a new user spends on a webpage is 15 seconds. Assuming that the webpage runs fast and smooth, this means that brands have a mere quarter of a minute to make the sale. If the brand lacks a…

Why You Should Focus on Video Marketing

Video content has grown tremendously over the years and now we are seeing the impact it has in bringing in new customers as well as capturing the audience’s attention.

Mobile Optimized Site – Why Your Business Needs One

In 2018, 58% of site visits were from mobile devices. In context, this makes perfect sense. Even the most technologically challenged of us spend an average 1-4 hours a day on our smartphones. Whether you are looking up the movie you want to see tonight, or the directions to your favorite restaurant, or simply checking…

Why Your Business Website Should Have A Blog

Blogging is more important than ever for your business. It’s no longer just a platform for individuals to express themselves and post fashion looks. Today, brands use blogs as a way to grow their businesses and expand their reach. According to Hubspot, businesses that have and use a blog get 67% more leads than those…

How Your Business Can Utilize Instagram

Instagram is one of the most popular social media platforms and it’s growing every day. From gathering insights to selling products, Instagram keeps rolling out tools to help business owners succeed. If you’re not on Instagram yet, you should be. No matter what industry you’re in or what you sell, here are the top ways…

Direct Mail in the Digital Age

Direct mail has been used as a form of advertising for many years and with the rise of the digital age, marketers have not seen a decline in this effective tool.

Big Marlin Group