What Goes Into Your Website’s Google Ranking?

Google is the most popular search engine by far, dominating around 85% of the market share of search engines on desktop. As a business, it’s clear that you want to rank well on a platform that gets over 3.5 billion searches every day. So, what exactly goes into your website’s organic Google ranking? Google has […]

Fun Ideas to Try on Your Business’s Instagram

Instagram is one of the most widely used social networks, with over one billion monthly users and growing. As a business, the pressure is there to be on the network and post regularly, but what more can you do? We’ve put together some fun ideas to try on your business’s Instagram account that you may […]

Why Your Website Needs to Be Optimized for Mobile

In 2018, 58% of site visits were from mobile devices. In context, this makes perfect sense. Even the most technologically challenged of us spend an average 1-4 hours a day on our smartphones. Whether you are looking up the movie you want to see tonight, or the directions to your favorite restaurant, or simply checking […]

In-House Vs. Marketing Agency: Why You Should Think About Hiring An Agency

There comes a time in every business owner’s life where they ask themselves an important question and business decision: “Should I hire an in-house marketing employee or work with a marketing agency?” And whether you are a two-person start-up or a rising organization with 50+ employees, this isn’t an easy question to answer. There are […]

Why Your Business Website Should Have A Blog

Blogging is more important than ever for your business. It’s no longer just a platform for individuals to express themselves and post fashion looks. Today, brands use blogs as a way to grow their businesses and expand their reach. According to Hubspot, businesses that have and use a blog get 67% more leads than those […]

How Your Business Can Utilize Instagram

Instagram is one of the most popular social media platforms and it’s growing every day. From gathering insights to selling products, Instagram keeps rolling out tools to help business owners succeed on the photo-sharing social media platform. If you’re not on Instagram yet, you should be. No matter what industry you’re in or what you […]

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