Reach Your Audience with Social Media Ads | Big Marlin Group | Marketing Agency in Gilbert Arizona

Reach Your Target Audience with Social Media Advertising.

People average 40 minutes on YouTube, 35 minutes on Facebook, 25 minutes on Snapchat, 15 minutes on Instagram, and only 1 minute on Twitter each day. Most people pay attention to all platforms daily, no matter how much information is repeated. For businesses, this is your opportunity to get your products and services out there… Read More

How Much Should I Be Spending on Google AdWords | Big Marlin Group | Marketing Agency in Gilbert Arizona

How much should I be spending on Google AdWords.

Every client is different and every campaign is customizable to your business and goals. With that being said, Big Marlin Group believes there are a few factors in which clients should determine how much they want to spend. The greatest part about using Google AdWords is that you can customize how much you spend daily… Read More

Pinterest Marketing | Big Marlin Group | Marketing Agency in Gilbert Arizona

Is Pinterest Marketing Right for Your Company.

Pinterest is a great social media platform where users go to search for inspiration, DIY, or product information. Users are able to conduct a simple search of what they are looking for then click on the image for more information, where (hopefully) it will take the user to a specific page on the company’s website.… Read More

Digital Counter | Big Marlin Group | Marketing Agency in Gilbert Arizona

whyMarlin's Digital Counter User Interface.

Big Marlin’s vertical company, whyMarlin, saw a need in the non-profit marketplace for a single platform that allows for online program registration, digital form submission, and account management, all while being able to market your company. Therefore, we created a business systems interface called Digital Counter. Digital Counter is just one of whyMarlin’s solutions that… Read More

Why you need to focus on video marketing in 2017.

From Facebook and Instagram Live to producing homemade video to show off a product or service, customers are more than ever looking for video to explain your business. If you don’t already have a video marketing plan set in place for your business, now is the time. When it comes to staying on top of… Read More

Why Startups Need to Invest in Marketing.

How are you going to tell your target customers about your product or service and why it’s so valuable? You have to be sure every effort, no matter how small, is well-planned and executed properly. At Big Marlin Group, we believe these are just few reasons of why startups need to invest in marketing: Strategic… Read More

How to Improve Your Email Marketing in 2017.

Subject Line Short subject lines that drive urgency. Don’t use all caps or overuse of explanation points. For a higher click-through rate, think about adding that personal touch that will grab the attention of the reader right away and leave them with enough curiosity for them to open the email. When creating a subject line,… Read More

How to Attract Millennials to Your Business.

According to recent research, millennials spend an average of 3 hours per day on their phone. This means that millennials are starting their shopping experience online, and it is usually through their phone apps like Instagram or Pinterest. If your company is on either of these sites, make sure that users have the ability to… Read More

Using Instagram & Facebook Live | Big Marlin Group | Gilbert Arizona Marketing Agency

Using Instagram & Facebook Live.

A few months ago, Instagram added a live feature to the ever growing Instagram stories. All users are now able to broadcast live with the video only lasting during that time and cannot be saved or archived. Regular Instagram videos are on the feed for a full 24 hours and users are able to view those repeatedly.… Read More

3 Tips to Boost Marketing in the Spring | Big Marlin Group | Gilbert Arizona Marketing Agency

3 Tips to Boost Marketing in the Spring.

Spring is officially upon us! Now before you start daydreaming of summer vacations, it’s time to spruce up your Spring marketing plan. We at Big Marlin Group have a few tips that can brighten up your marketing campaigns.… Read More