A war room is the perfect start to creating a successful brand strategy. A war room is in a business headquarters that contains supplies like computers, whiteboards, or other tools to help with the creative process of building a strategy. This is a place to brainstorm ideas and encourage the creation of the perfect plan. […]
The importance of a fully functioning team cannot be overstated in the value of a business. Beginning with a solid game plan and open communication is a wonderful first step on how to create a successful team. A successful team can mean the difference between reaching a goal and falling short. Begin with getting to […]
Updating your website is crucial to staying relevant and ensuring that your website registers as a popular and sought-after search. A good website is the epicenter of where your customers get to know your products, services, and your company`s identity. On the web, your brand can differentiate itself from others like them. Updating your pages, […]
Video content has grown tremendously over the years and now we are seeing the impact it has in bringing in new customers as well as capturing the audience’s attention.
The marketing funnel is a wonderful tool for marketers to use and analyze how to convert possible consumers or leads to active consumers. The marketing funnel is essential to understanding how to make a successful brand following. There are many versions of the marketing funnel some deconstructed and have many parts, while others are more […]
Consumer engagement is the cornerstone to creating a successful brand. Consumer engagement is known to have many definitions, the main being that consumer engagement is the interaction between company and customer, it encompasses many aspects of a brand and is vital to building customer loyalty leading to customer purchase and being an ambassador for your […]
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